Posts tagged ‘Small Business’
Do you have an idea for a new business? Is it a little bit “outside of the box”? If you truly believe you have an
idea/invention/business that brings value to the market, then put your head down and push the rock forward. Don’t listen to the cynics out there. Those are the same people who would never take the risk and they don’t have the confidence that you have.
If you can dream it, you can do it. Everyone looked at Susan Boyle on “You’ve Got Talent” and jumped to the conclusion that she would not be successful. They were dead wrong.
If people look at your idea and doubt you or doubt that you can be successful in a down economy, they’re wrong. Watch this clip, be inspired and enjoy the success you know you’re capable of achieving.
(YouTube wouldn’t let me embed this video, sorry for the primative link)
Almost every article I read seems to convey that coworking, as a business, is a break even endeavor at best. I would like to have a coworking resource near me, out here in the burbs, but all of the “local” coworking facilities are in larger cities. Maybe that’s the problem. They all seem to be located in prime real estate with expensive furnishings and equipment. That just doesn’t seem like the right way to model a new business in this economy.
Then there’s the for profit versus not for profit debate. If you’re in business to turn a profit and you’re only able to break even, wouldn’t it make more sense to be a “non profit” since you would then have access to federal grants?
I think sponsorships could be a creative way of subsidizing the operating costs associated with running a collaborative working facility. I’m farily confident a local bank or business supply vendor would be interested in the naming rights of this new “business center”.
I’m testing the waters locally since there’s a substantial “free agent” population in my suburban community and I know I’m not the only one that would like to socialize and collaborate with like-minded people. Once my preliminary research is done, I’m going to pick the brain of Alex Hillman who started http://www.indyhall.org down in Philly and is one of the few experts on the subject.
I’ll post updates as my efforts progress and I welcome any feedback or suggestions you might have.
What if I told you that you could advertise your business on local radio for less than you would spend on a local Google Adwords campaign? When I was working at GotVMail, we used Google Audio to target prospects based on demographics, geography, station format and time of day. You have access to the top 25 markets in the country with access to over 1600 FM and AM stations. Google Audio allows you to advertise your local business just like you were a large company without having to deal with the “sales weasels” at your local radio stations.
Google did announce yesterday that they’re no longer selling advertising space in newspapers so let’s hope they don’t do the same with Google Audio.